TAGTEXT PRIVACY POLICY

		TagText Limited takes the privacy rights of customers and users of its websites and services
		very seriously and seeks to ensure the highest standards of compliance with UK Data Protection
		Laws and Regulations. We have an up-to-date entry on the Data Protection Register. This can be
		seen at http://www.informationcommissioner.gov.uk/.

		This Privacy Policy is incorporated in and subject to the TagText Site Terms of Use and the
		TagText Service Terms. This Privacy Policy explains to you how TagText may use Your Data
		(as defined in 1.1 below).

		By accessing or using TagText's websites and services, or subscribing for a service or opening
		an account with TagText, you expressly consent to the use of Your Data in accordance with this
		Privacy Policy.

		1. Your Data

		1.1 "Your Data" means any information about you which is personally identifiable or otherwise
		    relates to you, including, without limitation, your name, telephone number, log-in
		    password, personal code, and other information from which you can be identified and which
		    you may disclose to us or otherwise via a TagText service at any time.

		2. When do We collect Your data?

		2.1 We collect Your Data from you when you:

		2.1.1 register with TagText and/or create an online profile to receive a TagText avatar
		      messaging product.

		2.1.2 use our avatar messaging product (including sending, and presentation of messages);

		2.1.3 make a complaint or enquiry to TagText; or

		2.1.4 otherwise disclose Your Data to TagText or via a TagText service at any other point.

		2.2 We may also receive Your Data from third parties including mobile operators in connection
		    with your use of any TagText service.

		3. How do We use Your Data?

		3.1 We use Your Data to:

		3.1.1 process any application for any services including the administration of messages and
		      accounts that you may have;

		3.1.2 carry out relevant security checks;

		3.1.3 confirm and investigate any transactions or transfers of monies or credits that may occur
		      in respect of your account and use of our services;

		3.1.4 monitor, develop and improve our websites and services;

		3.1.5 provide the services to you including enabling storage, presentation, receipt and sending
		      of messages and posting of entries on our websites;

		3.1.6 process and deal with any complaints or enquiries made by you;

		3.1.7 at our discretion, monitor and investigate any suspected breach of the Site Terms of Use
		      and/or Service Terms or the terms of any Promotion made by or otherwise relating to you
		      or any suspected unlawful activity; and

		3.1.8 only where you have given your consent, to send you direct marketing messages containing
		      offers or promotions from TagText and its affiliates or allow carefully selected third
		      parties to do so (in addition to those general advertisements that appear on pages viewed
		      and messages sent and received via our services as discussed in 3.2).

		4. Will we pass on Your Data to third parties?

		4.1 We may pass Your Data to other parties as follows:

		4.1.1 to our employees and agents and partners and affiliates to process your applications and
		      orders and to administer your accounts, transactions, messages and the services provided
		      to you by us now or in the future or any correspondence entered into between you and us,
		      including any marketing activities to which you have consented under paragraph 3.1.8 above;

		4.1.2 in some cases we may use a technical partner to conduct some processing of Your Data on
		      our behalf, including for research purposes, but this is always subject to strict
		      contractual control and subject to UK Data Protection Legislation restrictions;

		4.1.3 some general statistical information about visitors and users of our websites and services,
		      sales patterns, traffic volumes and related matters may be passed on to reputable third
		      parties for research and reporting purposes or otherwise but these details will not include
		      information personally identifying you;

		4.1.4 in the event that our business is sold or restructured, to the acquiring companies or persons;

		4.1.5 we may disclose Your Data to your network, the police, regulatory bodies, enforcement
		      authorities or legal advisers in connection with any alleged criminal offence or unlawful
		      activity or suspected breach of the Site Terms of Use, Service Terms or the terms of any
		      promotion by you;

		4.2 Other than in the circumstances outlined in paragraph 4.1 above, we will not provide Your Data
		    to any third party except our group companies without your consent or unless we are required
		    to do so by law. Please note that we will not pass Your Data to third parties for marketing
		    purposes without your consent.

		4.3 Always think carefully before disclosing Your Data or other information to other TagText users
		    or otherwise posting Your Data on our websites. It is important that you are aware that any of
		    Your Data or other information which you disclose to another TagText user may then be disclosed
		    on a TagText website by that user. As stated in Clause 8.1 of the Service Terms, we have no
		    responsibility or control over the contents of communications made between TagText users
		    although you can make a complaint about another TagText user as set out in our Code of Practice.

		5. Data Security and Transfers

		5.1 We endeavour to take all reasonable steps to protect Your Data. All the data collected by us is
		    stored on a secure server. Data held on our servers is encrypted.

		5.2 We will not knowingly transfer Your Data outside of the EEA for any purpose other than in
		    connection with the potential storage of data and systems on servers that may be located
		    elsewhere and then always subject to required restrictions in accordance with relevant data
		    protection laws.

		5.3 You are responsible for the consequences of you making any of Your Data available to any other
		    users of our services. Please note that if you make Your Data so available, it may be accessible
		    from anywhere in the world.

		6. Cookies

		6.1 This section only applies to your use of our websites.

		6.2 Cookies are small pieces of information stored by your browser on your computer's hard drive.
		    We use cookies on our websites to allow us to understand who has seen which pages and
		    advertisements, to determine how frequently particular pages are visited and to determine the
		    most popular areas of our websites and services. Most web browsers automatically accept
		    cookies, though you do not have to. We do not control the use of cookies by third parties.
		    If you wish to disable cookies then you can do so by readjusting Your browser settings
		    although please note that by disabling cookies you may not be able to register with or use
		    all features of the websites and services.

		6.3 For more information on cookies and how to disable them, you can consult the information
		    provided by the Interactive Advertising Bureau at www.allaboutcookies.org.

		7. Other links

		7.1 Please be aware that we may link to other sites that may be accessed by you through any of
		    our web or WAP sites. We are not responsible for the data policies, content or security of
		    these linked sites.

		8. Contact Us

		8.1 If you have any comments or queries in connection with our privacy policy, please contact us
		    by email at legal@TagText.net, or write to us at TagText Limited, Europoint 5-11 Lavington
		    Street, SE1 0NZ.